NFC World’s NFC Advertising in Practice webinar takes place later today, at 14:00 GMT (that’s 4pm in Paris, 3pm in London and 10am in New York). Speakers from Smartrac, Nokia and Tapit will discuss their real world experience using NFC in advertising and promotion and outline the benefits the technology can bring to marketers. The hour-long webcast is free to attend — register here and find out what time it is in your location here.
- Bank develops NFC suit that lets customers pay by swiping a sleeve
- PayPal takes another look at NFC
- NFC Forum updates specs with support for pairing at a distance
- Total Produce pushes fruit and veg with NFC in supermarkets
- GSMA reports on NFC adoption at MWC, SIM trends and HCE