Mappy Local Business, a new division of French online mapping service Mappy, is to distribute NFC and QR window stickers that provide quick access to its online local information platform. An initial 1,000 stickers will be displayed in participating Paris stores and plans call for a total of 200,000 to be distributed nationwide in all. Mappy is using Connecthings’ AdTag platform to manage the service.
- Magyar Telekom launches NFC in Hungary
- Danish carriers abandon mobile payments ambitions
- Android Pay to use fingerprint security
- Swirl reports positive consumer feedback on in-store beacon offers
- High value contactless payments arrive in the UK