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    News in brief

    Absolut runs NFC campaign

    News in brief

    Absolut Vodka is promoting its new bottle designs using NFC posters located in 20 venues in Dublin. Tapping the smart posters takes the user to the Absolut Originality Ireland website where they can connect through Facebook and enter a prize draw. “There is also a gallery showing a selection of the new designs,” Aisling O’Connor from marketing agency The Picture Works told NFC World.

    Filed by Email Karl Dyer Published • Last updated 27 November 2013, 13:40

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