Consumers can tap their NFC phone to download the film’s trailer at fifty Clear Channel Adshel bus shelters in Dublin, Cork, Galway, Limerick and Waterford. QR codes are also included for those without NFC phones.
- M-Pesa and MTN Mobile Money join up
- Starbucks processes 8m mobile payments every week
- Twitter invests in beacon marketer Swirl
- Forecast: 100m Apple Pay-capable phones in US by 2020
- Vodafone Netherlands adds credit card to Wallet