Advertising industry executives attending the annual Cannes Lions festival in France next week will be able to use an iBeacon-powered “Around Me” feature within the event’s official iPhone app to detect nearby attendees and connect with them. The app includes “tight LinkedIn integration” to enable visitors to “see who is around them, read their profile and immediately reach out to them through the app”, supplier Eventbase says.
- SumUp and Payleven merge
- Payback to add NFC payments to mobile app
- PayPal CEO announces NFC payments expansion
- Deutsche Bank to launch NFC payments in Q3
- Gemalto named as leading mobile ticketing vendor