A case study that details an NFC-based shopper marketing service tested by soft drinks giant Pepsi is now available to download free of charge from the NFC World+ Knowledge Centre. The study, produced by solution provider Rehrig Pacific, explains how the Pepsi Frozen Faceoff promotion worked, the challenges that were overcome and details the results of the campaign.
- Facebook tests Messenger payments
- Jiffy signs up more than 350,000 users
- Walmart Pay adds another 14 states
- Canadian credit unions go live with Mobile Pay
- NAB uses HCE for instant card replacement