Eight out of ten Mastercard US consumer credit cards now include chips, representing an 88% increase in EMV adoption since the October 2015 liability shift. “The company also sees 1.7m chip-active merchant locations on its network, representing nearly 30% of the US merchant population and a 374% increase in chip terminal adoption since 1 October 2015,” Mastercard says.
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It has always been a “chicken and egg” problem. However, by almost any measure, the brands and issuers have been late in issuing chip cards. However, the real problem is not that they have not shipped chips so much as that they continue to issue mag-stripes with no plan to stop.
I have asked one issuer for a chip card with no mag-stripe and have been told that they have no capability to do that.