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    News in brief

    UK consumers say mobile payments are ‘life changing’

    News in brief

    More than one third of UK consumers (37%) describe mobile payments as “life changing” while 57% say the same thing for contactless transactions, research by UK bank Barclays reveals. “Shoppers are more likely to visit a store kitted out with virtual reality (57%), smart fitting rooms (57%) or augmented reality (52%),” the research also reveals.

    Filed by Email Rian Boden nfcworld.com Published • Last updated 3 November 2016, 17:08

    • Willam Hugh Murray, CISSP

      While as of a point in time, these numbers are not static. Consumer preference is growing rapidly with experience. Merchants get it. Acquirer/processors get it. Brands and issuers have months, not years, to get it. If they do not, Apple, Android, and Samsung will be the new brands.

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