Hillshire sells more sausages with BLE beacons

Hillshire Brands

A national in-store mobile marketing campaign that used Bluetooth Low Energy (BLE) beacons and geofencing technology to drive sales and awareness of American Craft Link Sausages has seen a 20-fold increase in purchase intent by those exposed to messaging, a 36% increase in brand awareness and a lift in overall sales, owner Hillshire Brands has revealed. More



Xiaomi unveils $13 smart band

Chinese mobile device maker Xiaomi has launched the Mi Band, a CNY79 (US$13) wristband that features sensors for health and fitness tracking and can be used to unlock the wearer’s Xiaomi smartphone via BLE... More


What's New in Payments

PayPal goes Dutch on mobile payments

PayPal has partnered with MyOrder, the mobile ordering and payment system backed by the Netherlands’ Rabobank, to let customers “order and pay for food or drinks ahead of arriving at a cafe; to pay at the table in a restaurant without calling over the waiter, or pay for parking without searching for the closest meter”... More



Amazon Fire phone packs NXP chip

The NFC chip in Amazon’s new Fire phone is NXP’s 47803, an NFC controller and embedded secure element package based on the chipmaker’s PN547 controller, a teardown by iFixit of the online retail giant’s first smartphone has revealed... More


Turkish Airlines offers travel benefits via BLE

“Visitors to Turkish Airlines’ Lounge Istanbul at Atatürk Airport will now be able to access the digital Sky Library on their own devices following the installation of iBeacons in the lounge,”  Future Travel Experience reports... More


Xbox to get mobile purchasing

Starting with the next Xbox One update, expected to arrive in August 2014, “you will be able to buy games and add-on content from your mobile device,” The Next Web reports... More


Transit Ticketing Today

London Underground to accept NFC payments

A London Underground tube train passes through a station

Users of mobile network operator EE’s Cash on Tap NFC payments service will be able to use their mobile phone to pay for travel on the London Underground, Docklands Light Railway and London Overground services from 16 September, when Transport for London (TfL) introduces the ability for passengers to pay for travel using contactless cards. More


USI to supply iWatch chips?

“USI is the sole SiP [system in package] supplier for iWatch devices, which are expected to come in three versions: one style for men, one for women, and another low-cost version due for release in 2015”, sources have told Taiwan’s DigiTimes... More



Apple and Swatch team on iWatch?

Apple is working with a number of partners, including Swatch, to release a line of smartwatches in a variety of branded styles and price points, VentureBeat reports... More


What's New in Payments

Waitrose showcases QR payments

Upmarket UK supermarket chain Waitrose has shown off a proof-of-concept mobile shopping service, based on Ensygnia’s Onescan technology, that “allows customers to complete a payment in-store using a mobile phone app, completing a purchase direct from any iPad screen in the store, without the need to head to the till point”... More



What's New in Payments

Korean banks accelerate mobile wallet plans

Korea’s banks are making a renewed push on mobile payments in the face of increasing competition from outside the financial services sector, Korea Bizwire reports, citing Hana Bank’s ‘Hana N Wallet’, Industrial Bank of Korea’s ‘IBK One Money’, and Shinhan Bank’s ‘Zoo Money’ and ‘My Shinhan Pay’ services... More


What's New in Payments

Visa to launch new payments service in September, Apple could be the first customer

Visa has unveiled a suite of services designed to “facilitate secure payments across a broad range of internet-connected devices and wearables”. The announcement of the new Visa Digital Solutions service comes amid reports that Apple is in talks with the payments network to enter the mobile payments market this year and includes the news that Visa’s cloud-based tokenization service will go live in September 2014 — the same month that the next iPhone and the first iWatch are expected to launch. More