NFC World » HotelTonight http://www.nfcworld.com The near field communication news source - NFC, contactless, mobile payments, RF SIM, RFID and more Wed, 23 May 2012 19:10:52 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Blue Bite reports results of US NFC marketing campaign http://www.nfcworld.com/2012/02/01/312909/blue-bite-reports-results-of-us-nfc-marketing-campaign/ http://www.nfcworld.com/2012/02/01/312909/blue-bite-reports-results-of-us-nfc-marketing-campaign/#comments Wed, 01 Feb 2012 18:06:50 +0000 Sarah Clark http://www.nfcworld.com/?p=12909 A campaign for travel app HotelTonight, which combined promotional videos shown on digital screens with the ability to download the app via NFC, QR code, Bluetooth or WiFi, saw a small but promising number of interactions via NFC, says the mobile marketing platform provider.

Read the rest of Blue Bite reports results of US NFC marketing campaign at NFC World.

Related news
  1. Old Navy tests NFC ads in Miami
  2. NFC marketers form global alliance
  3. Hotels.com and New York Times back NFC advertising venture
]]> http://www.nfcworld.com/2012/02/01/312909/blue-bite-reports-results-of-us-nfc-marketing-campaign/feed/ 0