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    Mobiquity

    News stories featuring Mobiquity:

    PREIT installs BLE beacons in US malls

    August 26th, 2015

    Retail shopping mall owner Pennsylvania Real Estate Investment Trust (PREIT) is to roll out Bluetooth Low Energy (BLE) beacons in its shopping centres in 12 US states, allowing retailers and brands to trigger offers and information in shoppers’ smartphones. The company has partnered with beacon advertising network Mobiquity Networks, which is now working in more than 320 malls hosting 7,500 retailers.

    Bluetooth beacons to generate new revenue stream for mobile banking apps

    February 17th, 2015

    2,500 US banks and credit unions will soon be able to add an “additional potential revenue source” by sending out branded, local offers to users of their mobile banking apps. The move follows a deal… More

    Two hundred US shopping malls to use BLE beacons for shopper marketing

    August 5th, 2014

    More than 200 US shopping malls are to be equipped with Bluetooth Low Energy (BLE) beacons by early 2015 as a result of an expanded agreement between retail real estate owner Simon and location-based mobile solutions provider… More

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