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    Odeon

    News stories featuring Odeon:

    NFC treasure hunt drives shoppers to town centres

    October 10th, 2013

    A group of leading UK retailers have participated in an NFC treasure hunt, developed by MoLo Rewards and the Association of Town & City Management. The contest is now set to be run in up… More

    UK cinemas to get NFC posters

    August 7th, 2012

    Cinema advertising specialist Digital Cinema Media (DCM) has partnered with outdoor media owner Primesight to install 100 NFC-enabled interactive six-sheet advertising panels in Cineworld, Odeon and Vue cinemas in the UK. “The state of the… More

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