News stories featuring Smartrac:
October 12th, 2015
Readers of Packaging Digest magazine’s current print issue have the chance to win prizes by tapping their phone against an NFC-enabled cover produced by Cellotape Smart Products, Smartrac and Thinaire. “The NFC Challenge will continue to poll and survey readers and curious onlookers through the end of October and offers prizes as an incentive to participate,” Cellotape says.
May 20th, 2014
Radio Taxis, one of London’s biggest taxi operators, is promoting downloads of its mobile app by placing NFC and QR code stickers in its 2,500 vehicles. Scanning or tapping the stickers provides passengers with a direct…
March 6th, 2014
The company’s Smart Cosmos platform will provide an open, secure and standardized way to track the world’s objects, Smartrac CEO Clemens Joos has told NFC World, enabling system integrators, developers and consumers to connect physical…
February 26th, 2014
Smartrac‘s widely used BullsEye, Midas and Circus NFC tags are now available with NXP’s latest generation Ntag213 chips built in. The new Ntag213 NFC tags come with 144 bytes of user memory with password protection and are compatible with NFC Forum Type 2 tag and ISO/IEC14443 Type A standards. They also offer UID mirroring, enabling every tag to be easily identified as unique without requiring users to encode tags with serial numbers.
January 6th, 2014
Attendees at this week’s 2014 International CES show in Las Vegas are being provided with NFC badges that can be used to exchange business credentials and retrieve product information from other NFC devices as well…
December 12th, 2013
NFC World’s “Tap and Play! NFC in Toys and Games” webinar is now available to view online. 331 people registered to attend the event live — and participants gave it an overall rating of 4.1…
December 5th, 2013
NFC technology is included in the Nintendo Wii U and Disney Infinity as well as numerous smartphones and tablets — and it may yet make an appearance in Microsoft’s Xbox One. Join our webinar on Thursday 12 December to find out how NFC is changing the rules of the game.
November 20th, 2013
The next event in NFC World’s free educational webinar series, to be held from 13:00 to 14:00 GMT on Thursday 12 December, will focus on using NFC in toys and games. Join NFC World’s editor…
September 26th, 2013
NFC and RFID tag manufacturer Smartrac has launched a new tag that is designed to provide a high performance and cost-effective option for high volume NFC applications that require simple URL addresses and unique identifiers…
September 12th, 2013
NFC specialist GoToTags has released a software and reel-to-reel hardware solution that enables large volumes of NFC tags to be encoded at high speed. The GoToTags NFC Encoder software supports a wide array of NFC…
August 12th, 2013
Starwood Preferred Guest, the loyalty programme from international hotel chain Starwood Hotels, is using NFC to help promote downloads of its newly launched Chinese Android app. Visitors can now download the SPG mobile app by…
June 19th, 2013
The carrier and financial services provider have signed up to the NFC standards association as principal members, Smartrac has upgraded to principal level and thirteen other organisations have joined for the first time.
June 18th, 2013
NFC World’s “Tap-to-Shop: NFC in Retailing” webinar is now available to view online. 436 people registered to attend the event live — and participants gave it an overall rating of 4.2 out of five. This…
June 17th, 2013
Tap-to-shop: NFC in Retailing, the next event in NFC World’s free educational webinar series, will be held from 14:00 to 15:00 BST on Tuesday 18 June. Join NFC World’s editor and speakers from Smartrac, Proxama,…
June 3rd, 2013
Tim Daly, co-founder of NFC marketing solutions specialist Thinaire, has been added to the list of speakers for NFC World’s upcoming NFC in Retailing webinar. This hour-long webcast, sponsored by Smartrac, is free to attend…
May 29th, 2013
The next event in NFC World’s free educational webinar series, to be held from 14:00 to 15:00 BST on Tuesday 18 June, will focus on non-payment uses of NFC in retail.
February 23rd, 2013
Orange Israel is offering customers packs of three NFC stickers that work with an NFC app that is pre-installed on all the carrier’s Android NFC phones. The stickers contain Smartrac Circus Ntag 203 NFC inlays and were produced for Orange by Tadbik and NFC Israel. The packs cost 39 NIS (US$10.52) and are available online and at Orange sales points across the country. A pack is also provided free of charge to buyers of the Orange Infinity NFC phone.
February 6th, 2013
Australian startup NFC Wireless’s Tagster product is to be showcased at the Mobile World Congress after winning a competition organised by tag maker Smartrac’s NFCtags.com online portal. The Tagster offering comprises a smartphone app and retail packs that contain six user-programmable NFC “hotdots”. Tagster was awarded first place, says Smartrac, “due to the ease of use of its app.”
January 9th, 2013
NFC and RFID tag provider Smartrac has partnered with a number of NFC and RFID specialists to provide visitors to the National Retail Federation’s annual convention and expo in New York on 14-15 January with an…
November 27th, 2012
New companies joining the NFC standards body include Acer, Bell Mobility, China UnionPay and Lenovo. Qualcomm has upgraded to sponsor level and Kovio to principal level membership.
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• Find a list of all the companies and other organisations that have been featured in NFC World in our directory.