NFC World » Tapit http://www.nfcworld.com The near field communication news source - NFC, contactless, mobile payments, RF SIM, RFID and more Fri, 25 May 2012 12:47:36 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Allphones Arena delivers NFC offers to fans http://www.nfcworld.com/2012/05/11/315633/allphones-arena-delivers-nfc-offers-to-fans/ http://www.nfcworld.com/2012/05/11/315633/allphones-arena-delivers-nfc-offers-to-fans/#comments Fri, 11 May 2012 13:29:57 +0000 Sarah Clark http://www.nfcworld.com/?p=15633 Australian mobile phone retailer Allphones has installed NFC-enabled promotional pillars at Sydney's Allphones Arena, one of the largest stadiums in the country. "People can simply tap their phone to access exclusive offers from Allphones," Andrew...

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]]> http://www.nfcworld.com/2012/05/11/315633/allphones-arena-delivers-nfc-offers-to-fans/feed/ 0 NFC Advertising in Practice webinar: See it now on NFC World http://www.nfcworld.com/2012/04/25/315286/nfc-advertising-in-practice-webinar-see-it-now-on-nfc-world/ http://www.nfcworld.com/2012/04/25/315286/nfc-advertising-in-practice-webinar-see-it-now-on-nfc-world/#comments Wed, 25 Apr 2012 15:57:28 +0000 Joe Davies http://www.nfcworld.com/?p=15286 452 people registered to attend NFC World's first webinar, sponsored by NFCtags.com and featuring speakers from Smartrac, Nokia and Tapit.

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]]> http://www.nfcworld.com/2012/04/25/315286/nfc-advertising-in-practice-webinar-see-it-now-on-nfc-world/feed/ 0 NFC advertising webinar today http://www.nfcworld.com/2012/04/18/315132/nfc-advertising-webinar-today/ http://www.nfcworld.com/2012/04/18/315132/nfc-advertising-webinar-today/#comments Wed, 18 Apr 2012 08:10:04 +0000 Mike Clark http://www.nfcworld.com/?p=15132 NFC World's NFC Advertising in Practice webinar takes place later today, at 14:00 GMT (that's 4pm in Paris, 3pm in London and 10am in New York). Speakers from Smartrac, Nokia and Tapit will discuss their...

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]]> http://www.nfcworld.com/2012/04/18/315132/nfc-advertising-webinar-today/feed/ 1 Join NFC World for a free webinar on NFC advertising http://www.nfcworld.com/2012/04/11/315011/join-nfc-world-for-a-free-webinar-on-nfc-advertising/ http://www.nfcworld.com/2012/04/11/315011/join-nfc-world-for-a-free-webinar-on-nfc-advertising/#comments Wed, 11 Apr 2012 12:34:31 +0000 Mike Clark http://www.nfcworld.com/?p=15011 NFC World's editor, Sarah Clark, will be hosting a free webinar on "NFC Advertising in Practice" on Wednesday 18 April. Three expert speakers will be discussing the potential NFC holds for advertising and marketing everything...

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]]> http://www.nfcworld.com/2012/04/11/315011/join-nfc-world-for-a-free-webinar-on-nfc-advertising/feed/ 0 RIM begins NFC marketing campaign http://www.nfcworld.com/2011/12/06/311744/rim-begins-nfc-marketing-campaign/ http://www.nfcworld.com/2011/12/06/311744/rim-begins-nfc-marketing-campaign/#comments Tue, 06 Dec 2011 10:08:42 +0000 Sarah Clark http://www.nfcworld.com/?p=11744 The BlackBerry maker is to showcase the potential of the NFC functionality in its latest smartphones via smart posters and tokens distributed by street crews in Australia.

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]]> http://www.nfcworld.com/2011/12/06/311744/rim-begins-nfc-marketing-campaign/feed/ 1 Oz lottery players tap phones http://www.nfcworld.com/2011/11/21/311433/oz-lottery-players-tap-phones/ http://www.nfcworld.com/2011/11/21/311433/oz-lottery-players-tap-phones/#comments Mon, 21 Nov 2011 18:05:02 +0000 Paula Berger http://www.nfcworld.com/?p=11433 Australian NFC marketer Tapit is using the technology to promote a scratch card game for SA Lotteries. Players can enter to win A$5,000 by tapping an NFC tag or reading a QR code on smart...

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]]> http://www.nfcworld.com/2011/11/21/311433/oz-lottery-players-tap-phones/feed/ 1 Lipton taps in to NFC ads http://www.nfcworld.com/2011/10/26/310920/lipton-taps-in-to-nfc-ads/ http://www.nfcworld.com/2011/10/26/310920/lipton-taps-in-to-nfc-ads/#comments Wed, 26 Oct 2011 17:41:45 +0000 Paula Berger http://www.nfcworld.com/?p=10920 Lipton Ice Tea has begun testing NFC at Sydney University, with ads featuring tags that students tap with their NFC-enabled phones to 'like' the Lipton Ice Tea Facebook page. NFC marketing specialist Tapit supplied the...

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]]> http://www.nfcworld.com/2011/10/26/310920/lipton-taps-in-to-nfc-ads/feed/ 2 Clear Channel enters NFC advertising market http://www.nfcworld.com/2011/10/11/310575/clear-channel-enters-nfc-advertising-market/ http://www.nfcworld.com/2011/10/11/310575/clear-channel-enters-nfc-advertising-market/#comments Tue, 11 Oct 2011 09:36:41 +0000 Sarah Clark http://www.nfcworld.com/?p=10575 The out-of-home advertising giant has picked Singapore as the location for its first NFC-enabled smart poster network and plans to use it as a test bed and case study for the rest of Clear Channel International.

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]]> http://www.nfcworld.com/2011/10/11/310575/clear-channel-enters-nfc-advertising-market/feed/ 0 Tapit goes green http://www.nfcworld.com/2011/09/29/310244/tapit-goes-green/ http://www.nfcworld.com/2011/09/29/310244/tapit-goes-green/#comments Thu, 29 Sep 2011 12:46:38 +0000 Mike Clark http://www.nfcworld.com/?p=10244 NFC marketing specialist Tapit is to supply Australian recycling company Envirobank with NFC tags for use on its public-facing waste recycling stations. "Not only does NFC decrease the need for brochures and paper coupons but...

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]]> http://www.nfcworld.com/2011/09/29/310244/tapit-goes-green/feed/ 0 JCDecaux Australia to add NFC to out-of-home advertising network http://www.nfcworld.com/2011/09/16/310015/jcdecaux-australia-to-add-nfc-to-out-of-home-advertising-network/ http://www.nfcworld.com/2011/09/16/310015/jcdecaux-australia-to-add-nfc-to-out-of-home-advertising-network/#comments Fri, 16 Sep 2011 14:44:19 +0000 Sarah Clark http://www.nfcworld.com/?p=10015 The global out-of-home advertising leader has signed a two year agreement which will see Tapit equip 240 advertising panels with NFC tags to create AustraliaŹ¼s first NFC-enabled outdoor advertising network.

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