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    The Strawhecker Group

    News stories featuring The Strawhecker Group:

    US EMV adoption slower than expected

    February 25th, 2016

    Some 37% of US merchant locations are now EMV-ready, according to management consulting firm The Strawhecker Group (TSG). “TSG’s previous survey of payment processors and other payment providers completed last September estimated that over 40% would be EMV-ready by this time, showing a slower pace of implementation than expected before the shift,” the company says. 50% of US merchants are expected to support EMV by June this year.

    One in four US merchants will be EMV-ready by October deadline

    September 21st, 2015

    Only 27% of US merchants will be EMV-ready by the October liability shift, representing a seven percentage point decline from a 34% estimation in March, research from The Strawhecker Group (TSG) reveals. “By December 2015, 44% of US merchants are expected to adopt EMV, however, EMV-readiness will not reach a threshold of at least 90% until 2017 — more than 15 months after the shift,” the company says.

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