NFC World » Unilever http://www.nfcworld.com The near field communication news source - NFC, contactless, mobile payments, RF SIM, RFID and more Fri, 25 May 2012 12:47:36 +0000 en hourly 1 http://wordpress.org/?v=3.3.2 Thirteen major brands sign up for UK NFC advertising campaign http://www.nfcworld.com/2012/03/06/314164/thirteen-major-brands-sign-up-for-uk-nfc-advertising-campaign/ http://www.nfcworld.com/2012/03/06/314164/thirteen-major-brands-sign-up-for-uk-nfc-advertising-campaign/#comments Tue, 06 Mar 2012 11:49:09 +0000 Sarah Clark http://www.nfcworld.com/?p=14164 Mercedes, EA Games, Universal, supermarket chain Morrison's, fashion retailer H&M and a number of Unilever brands are amongst thirteen participants in a major new NFC outdoor advertising service which is now live at 325 locations around the town of Reading, UK.

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]]> http://www.nfcworld.com/2012/03/06/314164/thirteen-major-brands-sign-up-for-uk-nfc-advertising-campaign/feed/ 1 Lipton taps in to NFC ads http://www.nfcworld.com/2011/10/26/310920/lipton-taps-in-to-nfc-ads/ http://www.nfcworld.com/2011/10/26/310920/lipton-taps-in-to-nfc-ads/#comments Wed, 26 Oct 2011 17:41:45 +0000 Paula Berger http://www.nfcworld.com/?p=10920 Lipton Ice Tea has begun testing NFC at Sydney University, with ads featuring tags that students tap with their NFC-enabled phones to 'like' the Lipton Ice Tea Facebook page. NFC marketing specialist Tapit supplied the...

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