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	<title>NFC World &#187; ZapTap</title>
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		<title>ZapTap puts NFC on the shelf</title>
		<link>http://www.nfcworld.com/2012/01/27/312797/zaptap-puts-nfc-on-the-shelf/</link>
		<comments>http://www.nfcworld.com/2012/01/27/312797/zaptap-puts-nfc-on-the-shelf/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 10:35:45 +0000</pubDate>
		<dc:creator>Joe Davies</dc:creator>
				<category><![CDATA[Marketing & Promotion]]></category>
		<category><![CDATA[Nibs]]></category>
		<category><![CDATA[ZapTap]]></category>

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		<description><![CDATA[<p>Canadian start up ZapTap is using NFC tags instore to give product information to shoppers. By tapping tags on a shelf using a smartphone, consumers will be able to see further information, reviews and offers for...</p><p><em>Read the rest of <a href="http://www.nfcworld.com/2012/01/27/312797/zaptap-puts-nfc-on-the-shelf/">ZapTap puts NFC on the shelf</a> at <a href="http://www.nfcworld.com">NFC World</a>.</em></p>
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