An eight-page white paper that lays out how merchants can reduce costs and increase margins, enhance the in-store experience, improve payment security and mitigate risk by deploying their own digital wallets is now available to download from the NFC World Knowledge Centre... More
Augmented Reality
Gatwick Airport installs 2,000 BLE beacons for augmented reality wayfinding
Some 2,000 Bluetooth Low Energy (BLE) beacons have been installed across London’s Gatwick Airport to provide an indoor navigation system and an augmented reality wayfinding service so that passengers can be shown directions in the camera view of their mobile device. More
Skin Motion unveils soundwave tattoos that play audio clips when scanned by a smartphone
Tattoo artists across the US, Australia, Austria and Singapore have signed up to start offering their customers augmented reality tattoos that get inked onto the skin and play audio clips when scanned by a smartphone using a mobile app that is due to be released in June 2017. More
Asus unveils smartphone that supports AR and VR
Asus has announced the first smartphone to support both Google’s Tango 3D augmented reality and Daydream virtual reality technologies... More
KFC uses facial recognition to offer menu recommendations in China
Fast food chain KFC and Chinese internet giant Baidu have opened a smart restaurant in Beijing’s Financial Street that uses facial recognition to make menu suggestions to new customers based on their gender, age and mood, and recommendations to returning customers based on items they have ordered in the past... More
Face recognition adds AR to app experience
Augmented reality start-up Blippar is adding real-time facial recognition technology to its mobile app, Business Insider reports... More
Covent Garden offers augmented reality gift for Christmas shoppers
London’s Covent Garden shopping district is showcasing what it claims to be the largest showcase of augmented reality (AR) technology attempted in one location, with Christmas shoppers offered exclusive offers, gift guides and immersive shopping experiences... More
Apple to develop iPhone connected digital glasses?
Apple is looking at developing digital glasses connected wirelessly to a wearer’s iPhone, which would show images and other information in the wearer’s field of vision and may use augmented reality, a report in Bloomberg suggests... More
French store uses augmented reality for Christmas shoppers
French department store Galeries Lafayette is using augmented reality to offer Christmas shoppers a virtual Arctic experience telling the story of climate change... More
UK consumers say mobile payments are ‘life changing’
More than one third of UK consumers (37%) describe mobile payments as “life changing” while 57% say the same thing for contactless transactions, research by UK bank Barclays reveals... More
UK consumers spend £36 every month using mobile payments, study finds
British consumers are spending an average of £36.76 (US$44.95) of their monthly disposable income through mobile payments, equating to £1.46bn (US$1.78bn) spent using mobile devices in the UK every month, research released by VoucherCodes reveals... More
Pokemon Go to add NFC for trading
Players of augmented reality mobile app Pokemon Go will soon be able to trade the Pokemon they catch with other players through NFC, according to PokeGoFans... More
Mumbai airport launches augmented reality and BLE beacon app
Passengers at Mumbai’s GVK Chhatrapati Shivaji International Airport (CSIA) can now navigate through Terminal 2 using a mobile app and interactive maps based on augmented reality and Bluetooth Low Energy (BLE) beacons... More
House of Fraser adds AR to mobile app
UK department store chain House of Fraser has introduced augmented reality (AR) into its iOS mobile app to let shoppers make purchases from videos, 3D product previews, recipes and lookbooks via a Scan to Explore feature... More
Residence Inn trials augmented reality
Hotel chain Residence Inn by Marriott is to pilot image recognition and augmented reality technology that will allow guests to scan beverage coasters to access interactive experiences, including games and food and drink suggestions, on their smartphones... More
Westpac NZ unveils augmented reality banking app
Westpac New Zealand is to release a mobile banking app that uses augmented reality and 3D imaging to let customers with an iOS device check their credit and debit card balances, make payments and find their closest bank branch... More
Walgreens tests augmented reality offers in stores
US pharmacy chain Walgreens is piloting a shopper marketing platform that uses Google’s Project Tango 3D augmented reality technology to let shoppers locate a particular product, get directions to the correct aisle and earn rewards as they shop... More
McDonald’s World Cup app turns fast food into football match
McDonald’s is set to roll out a new campaign for the 2014 Fifa World Cup using an augmented reality app to turn packaging and tables into virtual football games... More
Introducing NFC World+, the new way to keep up to date with the mobile transaction revolution
Starting today, NFC World has a new name and a new mission — to report on the full array of emerging technologies that are transforming how consumers choose what to buy, who to buy from, and how to pay... More
Disney Infinity NFC figure video game begins shipping
Disney Infinity, the NFC figurine based multi-platform video game, has begun shipping worldwide. Disney Infinity allows gamers to add characters and scenarios to their gaming experience by placing a figure or a Power Disc on an NFC reader pad... More