NFC World

Mecca books NFC ads on trains

Mecca's on-train NFC ad

“We are passionate about giving our customers new games and more ways to play so this campaign will let people have a little bit of fun while commuting,” says Paul Meadows, the UK leisure company’s head of brand. More


NFC World

Wii U to get NFC payments?

Nintendo is looking at using the NFC functionality on the Wii U controller to let users make payments for games using contactless cards, as well as for interacting with NFC-enabled toys and cards, the company has revealed... More



NFC World

Codemasters Japan to promote video game via NFC

CODIES: Using NFC to put game trailers on the shelves in Japan

“We are bringing the traditional, static in-store experience to life with Codemasters,” tag platform provider Tapit’s Niklas Bakos has told NFC World. “We are creating a digital experience to allow customers to interact with the product on a different level.” More


NFC World

Video shows Wii U NFC toys in action

Pokemon Scramble U/Pokemon Rumble U

Nintendo has released a video trailer for Pokémon Scramble U — expected to be known as Pokémon Rumble U outside Japan — which shows how the range of NFC-enabled toys that will be available with the Wii U game will be used... More







NFC World

Nintendo to offer NFC game

Nintendo is working on a game that would involve figures or cards that contain NFC tags and make use of the Nintendo Wii U’s NFC capabilities, CEO Satoru Iwata has hinted during an earnings call... More





NFC World

Microsoft promotes Halo 4 with NFC

Microsoft's Halo 4 NFC poster campaign

For the Australian launch of the latest edition of the best selling video game franchise, Microsoft has run an NFC-based scavenger hunt that saw limited edition prints being awarded to the first person to tap or scan in at each of 400 out-of-home advertising billboards located around Sydney and Melbourne. More