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    Lanyards

    News about Lanyards.

    UK retailer Argos pilots NFC marketing in 40 UK stores

    January 30th, 2014

    UK retail chain Argos is conducting an NFC pilot in 40 of its stores, enabling shoppers to tap their NFC smartphones to engage with store staff wearing NFC-enabled lanyards and have the latest offers sent… More

    New Year app gets NFC push

    December 3rd, 2013

    Australian telco Telstra has teamed up with Tapit to enable revellers to download a New Year’s Eve app by tapping NFC tags located at 1,100 Telstra phone boxes and on lanyards worn by 1,300 retail staff. Consumers will use the app to connect with family and friends at midnight as well as submit a text message that could end up being projected onto the Sydney Harbour Bridge.

    Telstra promotes NFC in Sydney and Melbourne

    October 3rd, 2012

    The Australian mobile network operator has equipped sales staff in flagship stores with NFC lanyards, helping them to show customers what NFC can do, as well as adding NFC tags to advertising posters and to promotional materials available in shopping mall food courts. More