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    Mikhail Damiani

    News about Mikhail Damiani.

    US gyms to deliver ads and info via NFC

    November 15th, 2013

    Gym and health club members across the US are to get a personalised mobile experience that uses both NFC and Bluetooth LE thanks to a new deal between Outcast Fitness, the US’ largest health club… More

    Vogue tries NFC in New York taxis

    October 8th, 2013

    Fashion magazine Vogue has become the first brand to make use of interactive NFC screens installed in New York taxi cabs by Creative Mobile Technologies. The three week campaign ran in August 2013 and enabled… More

    CBN to offer NFC ads at 75 US college campuses

    August 9th, 2013

    Outdoor media owner CBN Campus Media has partnered with Blue Bite to install the out-of-home advertising specialist’s mTAG platform at 75 campuses across the US. Students will be able to obtain campus-specific information and announcements… More

    Blue Bite puts NFC ads into 5,000 US taxis

    May 16th, 2013

    Taxi ad network Creative Mobile Technologies has agreed a deal with NFC marketing specialist Blue Bite to use its mTag platform for advertising in 5,000 US cabs. Passengers see video or static messages on CMT’s… More

    Adspace to roll out NFC advertising in 140 US shopping malls

    March 11th, 2013

    The video advertising display owner will be using NFC specialist Blue Bite’s mTag platform to offer advertisers the ability to provide shoppers with access to content downloads, web-based games, promotions and more via NFC and QR codes. More

    Hotels.com and New York Times back NFC advertising venture

    April 28th, 2011

    San Francisco will be the testbed for Reach Media Group and Blue Bite’s new mTag NFC service, which will deliver location-specific information and offers to consumers. More