Nearly half (44%) of payment executives globally cite reducing the number of fee collectors in the payments value chain as their “top opportunity”, ranking higher than targeted offers (41%) and mobile (39%), ACI Worldwide and Ovum reveal... More
Offers
Google demonstrates how Android Pay will work
Google has demonstrated how its Android Pay mobile payments service will work for making in-store and in-app purchases, for payments made through a banking partner mobile app, and how users will be able to pay for items such as a Coca-Cola from a vending machine using just the points stored in a customer loyalty account. More
Shazam launches visual recognition marketing platform with global brands
Shazam has launched a visual recognition marketing platform that lets its mobile app users scan Shazam-enabled logos or QR codes placed on images to access custom mobile experiences including interactive content, special offers and the ability to purchase items or share them with others... More
Cayan to support Android Pay rewards
Businesses using payment technology provider Cayan’s Genius Customer Engagement Platform will be able to “simply switch on” support for Android Pay when the service launches later this year... More
Ingenico backing for Android Pay
Point-of-sale terminal maker Ingenico has announced its smart terminals will be able to process Android Pay transactions as well as supporting the service’s loyalty and offers functionality... More
OTI to support Android Pay
NFC and cashless payment solutions provider On Track Innovations has integrated support for Android Pay payments and rewards into its Saturn NFC readers... More
Android Pay to support offers and rewards
At “select retailers”, Android Pay will include support for loyalty programs and special offers to be automatically applied at checkout, Google’s Pali Bhat explains in a blog post... More
Carrefour uses LED lighting to send offers to shoppers in stores
French supermarket giant Carrefour is piloting an LED in-store lighting system in its Lille hypermarket that sends location-based services, offers and promotions to a shopper’s smartphone anywhere across the 7,800 square metre shop floor... More
Beacons land at UK airports to send out offers and rewards
Eight UK airports are to roll out a network of 200 Bluetooth Low Energy beacons that will deliver notifications such as offers and rewards to passengers while they wait for their flights... More
PayPal begins piloting NFC and records 40% growth in mobile payments
Online payments giant PayPal has revealed it is again testing NFC, though the company’s president has made clear that he’d like the company’s platform to be technology agnostic and he doesn’t see the long-term success of NFC as assured... More
New Zealand NFC wallet venture Semble goes live
Close to one million New Zealanders now have the ability to make NFC payments with the nationwide launch of Semble, a SIM-based mobile wallet introduced by two New Zealand banks, three carriers and payments network Paymark... More
PayPal explains why it’s buying mobile wallet provider Paydiant
“What Paydiant has is a clarity of focus on mobile and how large merchants need to utilise mobile to connect with their customers — they’re a small company doing that very successfully with some really cool brands,” Anuj Nayar, senior director of global initiatives at PayPal, has told NFC World as the payment giant prepares to complete its acquisition of the payments platform provider for a reported US$280m... More
PayPal to buy MCX supplier Paydiant
Paypal is to acquire Paydiant, a white label mobile payments specialist and developer of a platform that allows retailers to incorporate payment, loyalty and offers functionality into their own apps... More
Bluetooth beacons to generate new revenue stream for mobile banking apps
2,500 US banks and credit unions will soon be able to add an “additional potential revenue source” by sending out branded, local offers to users of their mobile banking apps... More
US consumers call for more retailers to accept mobile payments
More than half (53%) of US consumers think it is important for more retailers to install devices that enable them to pay with their smartphones, a Verifone survey conducted by Wakefield Research has revealed, with 84% prepared to use their smartphones to pay for small and medium purchases such as a cup of coffee or a pair of jeans... More
Outspoken texts offers to wallets
Mobile messaging provider Outspoken has added support for Google Wallet to its digital wallet delivery solution, enabling marketers to distribute offers to a user’s mobile wallet via a text message... More
Swirl reports positive consumer feedback on in-store beacon offers
Six in ten (60%) shoppers who receive a beacon-triggered message while shopping in a store open and engage with the content and 30% redeem beacon-triggered offers at the point of sale, analysis by Bluetooth beacon offers platform Swirl has found... More
Latvian merchants and ski resorts adopt NFC loyalty platform
Latvian startup Walmoo has launched a mobile loyalty platform that uses standard NFC phones or tablets to provide customers with the ability to redeem coupons, discounts and offers... More
Norwich buses get Bluetooth beacons that deliver offers to passengers on the move
UK transportation operator FirstGroup has installed Bluetooth Low Energy (BLE) beacons on buses in the city of Norwich to help deliver content and offers to passengers’ smartphones... More
Melbourne beacon trial disappoints
Arts Centre Melbourne is rethinking its approach to using Bluetooth beacons after a disappointing pilot that used the technology to send out food and beverage offers to visitors during October’s Melbourne Festival... More