NFC World

NBC offers sales in taxis

US broadcaster NBC has extended an agreement with Verifone which will see the television network’s content and ads appear on the POS company’s payment-enabled out-of-home advertising system. Verifone Media has screens in 12,000 taxis — including 6,800 NFC-enabled cabs in New York — 60,000 gas stations and some 1m retailers... More







NFC World

Newad lets shoppers buy direct from ad posters

Newad and Scanvee

The indoor advertising network is adding NFC to poster sites in university and college campuses across Canada that will allow students to purchase advertised products from their NFC phones, as well as to download promotional coupons and product information. More







NFC World

3GTV adds NFC to grocery store shelves

3GTV shelf-edge display

“We see NFC as the ideal technology for enabling new approaches to ‘check-ins’, integrating social media into the physical store, and rethinking how we reward loyalty and encourage discovery and sharing,” says the out-of-home interactive television network. More