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    Samsung Pay adds Singapore transport payments with EZ-Link

    November 25th, 2016

    Samsung Pay users in Singapore can add their EZ-Link NFC SIM cards to compatible Samsung devices and pay for public transport as well as retail purchases, in the same way as they would using their… More

    Android Pay to include a game?

    November 25th, 2016

    Mobile payments service Android Pay could have a game built into it, with prizes on offer, an APK teardown report from Android Police suggests. A set of strings using a ‘tap_game’ prefix has been found, with the game likely to involve coins or tokens. Meanwhile, users could be encouraged to share something about the game with friends via social media networks.

    Samsung Pay to launch Samsung Rewards programme in the US

    November 15th, 2016

    Samsung Pay is to launch a rewards programme in the US this week that will let users earn points for each purchase, which can be redeemed for items such as gift cards at participating stores,… More

    MintChip launches for in-store and P2P payments in Canada

    June 21st, 2016

    Canadians can now use the MintChip virtual currency to send and receive money through a P2P mobile app and make payments at participating merchants in Toronto’s Liberty Village neighbourhood by scanning a barcode. A partnership with… More

    Málaga Club de Fútbol fans get contactless wristbands

    February 19th, 2016

    Supporters of Spanish football club Málaga Club de Fútbol (CF) can now get contactless payment wristbands branded with the club’s logo from their local CaixaBank branches and be rewarded for using the device. “Malaguistas can… More

    Packaging Digest gets NFC cover

    October 12th, 2015

    Readers of Packaging Digest magazine’s current print issue have the chance to win prizes by tapping their phone against an NFC-enabled cover produced by Cellotape Smart Products, Smartrac and Thinaire. “The NFC Challenge will continue to poll and survey readers and curious onlookers through the end of October and offers prizes as an incentive to participate,” Cellotape says.

    Samsung Pay gets seven city US promo tour

    October 2nd, 2015

    Samsung is to run a seven city tour to promote the launch of Samsung Pay in the US. “Samsung will give consumers in Austin, Dallas, Atlanta, New York, Chicago, San Francisco and Los Angeles a special opportunity to unlock special offers and prizes through Samsung Pay,” the company says. The service launched in the US this week.

    Maple Leafs install beacons for draft party

    June 30th, 2015

    Fans of Toronto Maple Leafs will be able to win prizes, interact with Legends Row and explore activities on their smartphones during the hockey team’s draft party via beacons from mobile proximity platform Rover. “Our priority is creating the best experience for our fans and the technology available through companies like Rover provides some exciting possibilities,” says Maple Leafs’ Shannon Hosford.

    Rewards for HP beacon scavengers

    June 13th, 2014

    Attendees at this week’s HP Discover 2014 Conference in Las Vegas have been able to earn rewards for visiting all areas of the show by taking part in a mobile scavenger hunt. Those who downloaded the HP Helion Scavenger Hunt mobile app could collect a badge each time they came into range of a Bluetooth beacon and prizes were available for those who collected a full set of badges.

    Alibaba launches mobile payments and services platform

    June 12th, 2014

    Chinese ecommerce giant Alibaba has unveiled Mashang Tao, a new platform that lets brands and merchants create QR codes that can be used to make purchases in stores, online and from printed advertisements, as well as… More

    Meadowhall shopping centre provides special offers via Bluetooth LE

    May 29th, 2014

    Meadowhall Shopping Centre in Sheffield, UK is to use iBeacon technology to gamify a shopping event, with brands providing offers, discounts, pampering freebies and prize giveaways. Participating retailers include Krispy Kreme, Hotel Chocolat, Cath Kidston and House of Fraser. More

    Aurnhammer takes BLE on a New York pub crawl

    May 27th, 2014

    Digital design agency Aurnhammer is using Bluetooth Low Energy (BLE) beacons placed in bars and restaurants to guide participants to their next pub crawl destination — and provide them with sponsored rewards for taking part…. More

    Portsmouth FC engages fans with NFC

    March 11th, 2014

    Portsmouth Football Club has added stickers containing NFC tags and QR codes to the back of seats in its stadium, enabling fans to enter a Man of the Match competition by tapping or scanning the… More

    NXP offers prizes to NFC devs

    February 24th, 2014

    NXP has teamed up with Microsoft, Lenovo and Identive to run an NFC Windows Application Contest. Cash prizes totalling US$22,500 are on offer, plus NFC development kits and US$100 Amazon vouchers. The free-to-enter competition is a “unique opportunity to learn about NFC on Windows 8 and 8.1, propose application ideas and receive everything needed to prototype it,” says NXP.

    Fashion retailer uses NFC to engage party-goers

    December 5th, 2013

    Hong Kong fashion retailer Central Central has used NFC at a party celebrating its second anniversary. By checking in at NFC tablets placed at key locations around the store, guests could interact with motion-based games… More

    NFC app wins €10,000

    December 4th, 2013

    An app that allows NFC wallet users to share information on the purchases they make as well as recommend promotions and businesses to other users has won the €10,000 (US$13,588) first prize in a hackathon organized by Spain’s CaixaBank. The Foobar team’s app “gives individuals a means of sharing their opinions, while it also includes a gamification system to attract users,” the bank says.

    Absolut runs NFC campaign

    November 27th, 2013

    Absolut Vodka is promoting its new bottle designs using NFC posters located in 20 venues in Dublin. Tapping the smart posters takes the user to the Absolut Originality Ireland website where they can connect through Facebook and enter a prize draw. “There is also a gallery showing a selection of the new designs,” Aisling O’Connor from marketing agency The Picture Works told NFC World.

    ConfGames uses NFC to gamify conferences

    November 21st, 2013

    German startup ConfGames is using NFC tags to add game mechanics to conferences with the aim of encouraging networking and interaction between visitors and sponsors. More

    NFC treasure hunt drives shoppers to town centres

    October 10th, 2013

    A group of leading UK retailers have participated in an NFC treasure hunt, developed by MoLo Rewards and the Association of Town & City Management. The contest is now set to be run in up… More

    Nokia promotes NFC in cinemas

    July 24th, 2013

    Cinemagoers in the Australian regions of Victoria and New South Wales won free gifts for interacting through NFC thanks to a promotion run by Nokia and NFC platform provider Tapit. Visitors were encouraged to tap NFC enabled Nokia handsets to NFC lanyards worn by theatre staff for a chance to win, resulting in 1,535 interactions over 96 hours and delivering 242 prizes, says Tapit.

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