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    Serve

    News about Serve.

    Revolution Money founder raises funds for location-based marketing venture

    October 22nd, 2014

    Jason Hogg, founder and former CEO of Revolution Money and a co-inventor of the technology behind American Express’ Serve and Bluebird services, has raised US$6.2m for Hangit, a location-based messaging platform that, he told NFC… More

    Chicago transit users get half price rides when they pay by NFC

    October 6th, 2014

    Users of Chicago Transit Authority (CTA) transportation services can now get half price journeys when they pay using the Serve prepaid card stored in their Softcard NFC mobile wallet. To take advantage of the offer,… More

    Subway to accept mobile payments in 26,000 US locations

    September 17th, 2014

    Subway restaurants across the US are to begin accepting NFC mobile payments on 1 October, using new POS terminals that carry branding from mobile network operator-owned commerce venture Softcard. The terminals will enable the 26,000… More

    Isis NFC mobile wallet goes live across the US

    November 14th, 2013

    NFC payments are now available to AT&T, T-Mobile and Verizon Wireless subscribers across the US, with the national launch of the Isis Mobile Wallet. A 20% discount on their first $200 of purchases made with… More

    Isis phones to come with Amex prepaid card

    August 9th, 2013

    “The new co-branded account will be offered in every Isis Mobile Wallet as a part of a nationwide launch later this year, enabling millions of Americans to tap and pay using their American Express Serve account,” the financial services giant says. More

    AmEx extends Isis deal

    May 11th, 2012

    American Express has extended its deal with US carrier-led NFC joint venture Isis. The move will enable AmEx’s US consumer, small business and Serve prepaid cardholders to load a virtual version of their cards onto an Isis Mobile Wallet.

    Amex serves up mobile wallet API

    October 10th, 2011

    American Express is to make an API available for its Serve digital wallet platform, Harshul Sanghi, the new VP of the company’s enterprise growth group has told Techcrunch. “The wallet that has the most brand partnerships is what customers are going to gravitate to,” says Sanghi.

    NFC news in brief • 18 April 2011

    April 18th, 2011

    News in brief from the NFC world and beyond: NFC football shirts • EMVCo’s new specs • Contactless business cards • Expo visitors win with NFC • One in five smartphones to have NFC by 2014 • Smartphone users ‘uninterested in location-based services’ • Visa’s Australian NFC trial ends • and more… More

    American Express takes first step towards NFC digital wallet

    March 29th, 2011

    American Express has made its first move towards NFC payments with the launch of a mobile digital wallet. Serve, the brand Amex gave to the alternative payment provider Revolution Money after buying it in 2009,… More