NFC World

Deutsche Telekom unveils mobile payments plans

Deutsche Telekom and MasterCard

“We want to build a comprehensive ecosystem around mobile payment, helping Telekom to realise its strategy of being the first choice for customers regarding connected life and work,” says the T-Mobile operator as it signs a partnership deal with MasterCard and outlines four “strategic pillars” for its move into financial services. More










NFC World

Jersey Mike’s loyalty launch shows regional differences in consumer acceptance of NFC

Jersey Mike's Subs

More than 200,000 of the sandwich chain’s customers have signed up for a loyalty program that offers both NFC tags and barcode-based ID. In southern California many outlets have seen almost half their customers choose to use the tags while those in other regions are only moving to mobile contactless as they become more familiar with the technology. More


NFC World

Charity adds emotion to missing person posters with NFC

A poster campaign for British charity Missing People uses NFC tags to enable users to listen to a recording of a phone call made to the charity in order to “create an immediate emotional response to the advertisement and help the charity demonstrate what it’s like for those who don’t know how to make that first call.” More







NFC World

KegDroid pours beer with NFC

KegDroid

Google staffer Paul Carff has produced a video showing an NFC-enabled beer tap that uses NFC badges, an NFC reader/writer, a Motorola Xoom tablet and an Arduino microcontroller to automatically dispense a brew to badge holders — provided their badge contains the ID information necessary to prove that they are, for instance, old enough to drink alcohol... More