An in-depth survey of 246 US smartphone users conducted by wireless industry research specialists Data Innovation has found that nearly two-thirds are interested in adding mobile wallet functionality to their phones. Only 10% stated they were not interested in a mobile wallet, and 25% said they were not sure.
The Mobile Money Study found that 70% of respondents had used at least one mobile banking and/or payment service in the past three months. The most popular mobile banking service was checking account balances (82%), followed by checking posted transactions (62%). Other popular services included checking posted transactions to a credit card (over 50%), conducting mobile commerce transactions (40%), mobile account alerts (46%), transferring money between accounts in the same bank (almost 40%), and mobile bill pay (29%).
Survey respondents also expressed interest in mobile P2P services (25%), mobile remittances (20%), and accessing stock market data (18%).