Some 53% of consumers globally report they have either used or are interested in redeeming offers and coupons with their phones, while 44% have used or are interested using their mobile device to pay for things in stores and restaurants, according to new research from Ovum. “Combined rewards and offers in conjunction with mobile payments are set to be a common feature in the near term as a means to reach consumers and drive spending in new ways,” the analysts conclude.
- Square arrives in the UK
- Nordic banks roll out first mobile payment services with support for Dankort
- Boston Fed calls for clearer value proposition to encourage mobile payments
- Apple Pay to launch in Taiwan on March 29?
- Wells Fargo to add NFC mobile withdrawals to ATMs later this year