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    News in brief

    Amazon to expand Dash service despite “cool” response

    News in brief

    Amazon is to announce that it is adding “dozens of new brands” to its Dash push-button ordering devices despite “evidence that consumers are cool to them”, The Wall Street Journal reports. “Fewer than half of people who bought a Dash button since March 2015 have used it to place an actual order, estimates Slice Intelligence,” the publication says. “Those consumers who do order make a purchase roughly once every two months.” The Dash Replenishment Service was launched in January 2016.

    Filed by Email Rian Boden Published • Last updated 27 June 2016, 12:50

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