ING doubles charity donations with contactless collection box

No spare change? No excuse! — ING — “From March to July, a three-person team ran a pilot in the Netherlands for the box with 19 charity organisations… Not only was the overall process much quicker, the donor’s behaviour changed. The average donation doubled compared to the traditional cash-based collecting, from €1.50 (US$1.79) to €3.20 (US$3.82).”

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