Henkel launches NFC pilot with Indola #SimplySmarter — Henkel Adhesive Technologies — “With a volume of 100,000 products to be rolled out in 35 different countries, Indola #SimplySmarter is one of the largest NFC pilots in the beauty care market to date… Professional hairstylists can simply tap the Indola product with a NFC-enabled smartphone and a landing page pops up immediately. It displays product information, how-to videos by celebrity ambassadors, and most importantly, a curated Instagram wall that is refreshed regularly to inspire and connect professional hairstylists all over the world.”
- NFC Forum certifies Cilab for TR13.1 wireless charging testing
- ST provides insight into using NFC tags to enhance consumer experiences
- NFC Forum adds certification for NFC wireless charging
- NP Plastibell adds ultra-miniaturised ST NFC tags to pre-filled syringes
- German luggage brand leverages NFC for product authentication and customer engagement