Amazon uses digital price tags to offer member-only pricing in new 4-star store

Introducing Amazon 4-star — Amazon — “Digital price tags alongside every product show the Prime price and list price, as well as Prime member savings, average star rating, and the total number of reviews a product has received. Customers who aren’t already Prime members can easily sign up for a free 30-day trial and instantly receive the Amazon.com price in store.”

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