NFC World

Lipton taps in to NFC ads

Lipton Ice Tea's NFC ad

Lipton Ice Tea has begun testing NFC at Sydney University, with ads featuring tags that students tap with their NFC-enabled phones to ‘like’ the Lipton Ice Tea Facebook page... More





NFC World

Mobey Forum reports on NFC

Mobey Forum, the global mobile financial services trade association, has published ‘Business Models for NFC Payments’, a white paper focusing on NFC mobile payments at the point of sale... More


NFC World

Inside ships 10m NFC chips

Inside Secure has shipped 10 million MicroRead and SecuRead NFC controller chips so far in 2011, and the company’s capacity for NFC chip shipments now exceeds five million units per month... More


NFC World

Winckel launches range of NFC tags

Winckel

RFID tag manufacturer Waldemar Winckel has launched a portfolio of NFC-capable smart tags and labels under the Identytag brand, aimed at applications ranging from brand protection to mobile marketing to location-based services... More