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Adidas has partnered with artist Fewocious for a limited edition drop of 4,500 pairs of sneakers that fans will purchase initially as a digital ‘Trefoil Flower Mint Pass’... More
Apple Pay has launched in Malaysia with support for Mastercard and Visa cards issued by AmBank, Maybank and Standard Chartered Bank... More
Customers using an Adidas store in Manila in the Philippines can now select products, request different sizes and styles to try on and pay for their purchases directly from their smartphone... More
Adidas celebrates Atlanta and the 2018 Major League Soccer All-Star Game presented by Target with speciality Speedfactory AM4MLS lifestyle shoe — Adidas — “The AM4MLS shoe will be the first of its kind to bring the sound of the city to life through an embedded NFC chip enabling the owner to access a Spotify playlist curated by Rich The Kid. Deeply rooted in Atlanta’s culture, the 21 songs aim to pay tribute to the city’s rich music history and its influence in artists across the country.”
PARTNER NEWS: The contactless chips embedded in 2018 Fifa World Cup tickets and the NFC chips in the competition’s Adidas Telstar 18 official match balls have both been supplied by NXP, the chip maker has revealed... More
Adidas Football reveals official match ball for the knockout stage of the 2018 Fifa World Cup Russia — Fifa — “The Telstar 18 and Telstar Mechta feature an embedded NFC chip… The chip enables consumers to interact with the ball using a smartphone. Upon interaction, each ball generates a unique identifier, unlocking exclusive content and information for the user. The personalised and location-aware experience displays specific details of each ball and provides access to challenges.”
Latest Apple Pay promo offers 15-30% discounts from Adidas, Boxed, Goat, Headout, Saks Fifth Avenue, more — 9to5Mac — “Apple has been running regular weekly Apple Pay promos for some time now, but this week is offering deals from not just one brand but ten of them. Deals range from free rush shipping to discounts of up to 30%… The offers are applicable when using Apple Pay as your payment method either through the relevant apps, or on the web.”
Shoe-Bahn: Berliners queue for sneaker with sewn-in annual transit ticket — The Local — “The sneaker bearing the design of seat covers on Berlin’s U-Bahn trains that has an annual ticket sewn into its flap was priced at only €180. An annual BVG ticket costs upwards of €761… The sneakers are valid until the end of 2018 as a ticket on Berlin U-bahn (subways), trams, buses and ferries — but only if they are worn at the time of travel.”
2018 FIFA World Cup official match ball unveiled: an exciting re-imagining — FIFA — “Telstar 18 features a brand new carcass, high technology and sustainable elements such as recycled packaging. It also includes an embedded NFC chip, which enables consumers to interact with the ball using a smartphone. The personalised and location-aware experience displays specific details of each ball and provides access to challenges which users can enter in the run-up to the Fifa World Cup.”
Apple is promoting the use of Apple Pay for web payments with a string of holiday offers from US retailers including Adidas, Casper, Grubhub and Instacart... More
Apple Pay is expanding to Switzerland, France and Hong Kong in the “next few months” and will be made available for online payments via an Apple Pay button that uses Touch ID for authentication, the company has announced during a keynote at its Apple Worldwide Developers Conference (WWDC). More
Adidas has developed a connected race suit that comes equipped with an NFC chip to confirm whether or not the product complies with current Fédération Internationale de l’Automobile (FIA) regulations. More
Twitter is to integrate its Buy Now button technology with ecommerce platforms Bigcommerce, Demandware and Shopify to enable merchants including Best Buy, Adidas and PacSun to sell products via the platform... More
Sporting goods giant Adidas is adding a “lace jewel” with an embedded NFC chip to its Boost running shoes, enabling shoppers with an NFC phone to tap it for detailed product information and to see reviews... More
Two of the twenty teams which took part in last weekend’s Isobar Create London NFC app development event have received kick-starter funding they will be able to use to turn their apps into commercial products. More