Earnest Labs reveals results of contactless charity donation platform Tap for Change — The Drum — “Tap For Change has transformed our fundraising… It would take years to raise the same amount from people emptying their pockets of loose change, and it would require a logistical army to collect and bank those donations. The technology has also allowed us to successfully approach high street partners where customers don’t handle cash, such as travel agents and estate agents. Those partners would have previously been reluctant to host a coin collection box.”
Contactless payment terminals have been placed in cafes and restaurants in London and Oxfordshire to enable consumers to make a 30 pence donation to the Mary’s Meals charity and help feed hungry schoolchildren in developing countries. More
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