The January/February issue of the monthly trends bulletin from the NFC World team’s business intelligence service examines the impact on the mobile wallet market of the new Facebook Card, the arrival of NFC in the home and the latest mobile wallet business developments from around the world. More
Samsung tests NFC window shopping in Amsterdam
The phone maker has teamed up with Dutch ecommerce merchant JeansOnline to make exclusive offers to Samsung phone owners who tap a TecTiles tag or scan a QR code at a pop-up store in the city centre. More
Mumbai movie fans tap for tix
Movie-goers at a multiplex in Mumbai, India can now book tickets, leave feedback and like the Cinemax theatre chain on Facebook after tapping smart posters or NFC enabled standees in the cinema foyer... More
Microsoft promotes Halo 4 with NFC
For the Australian launch of the latest edition of the best selling video game franchise, Microsoft has run an NFC-based scavenger hunt that saw limited edition prints being awarded to the first person to tap or scan in at each of 400 out-of-home advertising billboards located around Sydney and Melbourne. More
Korean museum offers NFC visitors guide
The National Museum of Korea is testing an NFC-based guide service... More
Game4u adds NFC likes
Indian video games retailer Game4u has installed smart posters in its stores that let NFC phone users tap their handset to “like” the retailer on Facebook... More
Samsung updates TecTiles NFC app
The phone maker’s tag reading/writing app for Android devices now allows users to program tags to perform multiple actions at one time, customize profiles so that tags perform in different ways for different users, and lock a tag so that only the owner can read its contents. More
Tapped to run NFC hackathons in three US cities
Verizon, Samsung and Facebook are backing a series of NFC hackathons which are to take place in New York, Boston and San Francisco this month... More
NFC specialist Tapit to raise US$8m for international expansion
The fast growing Sydney-based start-up already counts Coca Cola, RIM, Johnson & Johnson and Unilever amongst its clients and has just implemented a major new project for Australian carrier Telstra. More
Auriemma: UK consumers want to get mobile wallets from their bank
A mobile wallet containing only cards issued by their bank is the most popular option for British consumers, a new survey has found, suggesting that the battle to be “top of wallet” for mobile payments may turn into a fight to be “only card in wallet”. More
Zynga adds NFC to poker game
Social games giant Zynga has added support for NFC peer-to-peer mode to the Android version of Zynga Poker... More
Theme park connects visitors to Facebook with NFC
NFC social networking specialist Getyoo has developed a contactless system that allows theme park visitors to post real-time Facebook ‘likes’ for rides they enjoy... More
CommBank adds Kaching for Android — without NFC
“We would prefer to start using the chip that comes with the phone,” says CommBank’s head of online banking, but “currently the NFC chip (the secure element) in Android NFC-enabled phones is not available to us.” More
Scotiabank targets young adults with NFC poster campaign
Canada’s Scotiabank is to use NFC smart posters to promote its Scene movie rewards service to a target market of young adults and movie enthusiasts... More
Gap Japan votes with NFC
Fashion chain Gap has used wristbands and NFC phones to allow customers to vote for the best dressed staff at two stores in Tokyo... More
Samsung paves the way for NFC ticketing at music events
The handset maker has teamed up with events promoter Kilimanjaro Live to replace traditional tickets with contactless wristbands that provide access to the events and can be linked to ticket holders’ social media profiles. More
Samsung launches TecTiles NFC tags and programming application
Sets of five TecTiles can be ordered online or bought in store for US$14.99 from all four major US carriers and can be used to program a variety of NFC-initiated functions. “Most of the tag types you make will work on nearly all phones which have NFC hardware,” says Samsung. More
Vizibility adds NFC to business ID
Identity management specialist Vizibility has added support for NFC to its executive ID platform... More
Thinaire launches NFC marketing platform
US start-up Thinaire has launched an NFC marketing platform that “details location, occasion, brand, and social interaction so ROI can be determined, and then provides input for future one-to-one efforts”... More
Timwe offers mass tag platform
Mobile monetisation specialist Timwe has launched an NFC tag management platform aimed at marketers... More