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    Gimbal

    News stories featuring Gimbal:

    Citibank customers in New York get ATM access via BLE beacons

    May 6th, 2016

    Customers at Citibank’s smart banking branches in Manhattan, New York have been gaining cardless after-hours entry to ATM lobbies using their iPhone or Apple watch and Bluetooth Low Energy (BLE) beacons installed by Gimbal. By… More

    Super Bowl fans explore Bay Area with BLE beacons

    February 8th, 2016

    Attendees at Super Bowl 50 over the weekend were notified of related events, points of interest and prizes on their smartphones via a mobile app and Bluetooth Low Energy (BLE) beacons installed in locations across the San Francisco Bay Area. The beacons were deployed by Gimbal.

    Broadway theatres deploy BLE beacons

    January 25th, 2016

    Theatregoers on New York’s Broadway can now get information about the show they are seeing and receive offers from local restaurants, bars and other venues via Bluetooth Low Energy (BLE) beacons and the Playbill Passport app. The app has been developed by technology company Broadway Voice and Playbill magazine while the beacons have been supplied by Gimbal and are used in conjunction with Urban Airship’s mobile marketing platform.

    Gimbal aims to turn any Bluetooth Low Energy device into a beacon

    June 16th, 2015

    Mobile location and proximity services provider Gimbal has begun licensing its Bluetooth Low Energy (BLE) beacon firmware to enable almost any device with BLE to act as a beacon — including ATMs, jukeboxes, access points,… More

    SXSW to deploy 1,000 beacons

    March 9th, 2015

    The organizers of the annual SXSW music and film festival are working with Gimbal, RightRound and Urban Airship to place 1,000 Bluetooth Low Energy (BLE) beacons around the event’s venues. The beacons support Around Me, a new social networking addition to the SXSW Go app that lets attendees who check into zones at official venues discover what’s happening nearby and connect with other people that have also checked into the location.

    Urevu unveils wearable BLE beacons for customer reviews

    February 2nd, 2015

    Shop owners and service providers could in future get real-time feedback on the service delivered by individual members of their staff, and thus improve the experience delivered to customers, thanks to a new mobile app… More

    Shazam adds support for Bluetooth beacons

    January 15th, 2015

    Music recognition app Shazam has partnered with Bluetooth Low Energy (BLE) specialist Gimbal to add support for Bluetooth beacons to its platform. The move “represents a further evolution in the way consumers are looking to Shazam to magically connect them with the world around them”, Shazam says, and will “expand opportunities for brands, advertisers and media owners to offer a more personalised experience” to its more than 100 million monthly active users.

    Aislelabs compares beacons

    November 3rd, 2014

    Toronto-based in-store marketing specialist Aislelabs has published an online comparison examining Bluetooth Low Energy (BLE) beacon hardware from 16 different vendors including Estimote, Kontakt and Gimbal. “Over the past three months, we have stress tested the beacons under many conditions, examining every aspect of them,” the company says. “This is the first and most comprehensive report of its kind.”

    US Tennis Association serves up Bluetooth beacons at Flushing Meadows

    October 6th, 2014

    The US Tennis Association (USTA) has used a network of Bluetooth beacons placed around the US Open’s Flushing Meadows venue to tailor its mobile app to event attendees, learn how ticket holders moved around the… More

    Rumoured Apple retail partner list grows

    September 8th, 2014

    The list of retailers that look set to accept Apple’s new mobile payments service now includes CVS and Walgreens according to Re/Code and Disney, according to 9to5Mac, which adds that Apple is installing additional Gimbal Series 20 Bluetooth beacons in its stores. Also expected to support Apple mobile payments, according to earlier reports, are Nordstrom, Macy’s and McDonalds with the launch date most likely to be 15 September.

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