GlaxoSmithKline – NFC World News and analysis on the emerging technologies transforming how consumers choose what to buy, who to buy from, and how to pay Wed, 20 Feb 2019 14:06:33 +0000 en-US hourly 1 GlaxoSmithKline – NFC World 32 32 37289602 GlaxoSmithKline puts NFC tags on store shelves Tue, 03 Oct 2017 12:29:29 +0000 “GSK introduced interactive ‘smart’ Flonase shelves in retail stores across Canada in an effort to educate consumers about the new product and guide them in their purchasing decision… The cloud-based platform integrates with the NFC hardware, enabling GSK to manage tags remotely, deliver custom messaging and content, view real-time consumer tapping activity, and develop valuable […]

Read the rest of GlaxoSmithKline puts NFC tags on store shelves at NFC World.