HBC – NFC World https://www.nfcworld.com News and analysis on the emerging technologies transforming how consumers choose what to buy, who to buy from, and how to pay Wed, 23 Jan 2019 13:19:05 +0000 en-US hourly 1 https://wordpress.org/?v=5.0.3 https://www.nfcworld.com/wp-content/uploads/2016/02/cropped-nfc-world-site-icon-32x32.png HBC – NFC World https://www.nfcworld.com 32 32 37289602 HBC deploys iBeacons in Hudson’s Bay and Lord & Taylor department stores across the US and Canada https://www.nfcworld.com/2014/07/30/330691/hbc-deploys-ibeacons-hudsons-bay-lord-taylor-department-stores-across-us-canada/ Wed, 30 Jul 2014 11:04:44 +0000 http://www.nfcworld.com/?p=30691 HBC Department Store Group has begun using Bluetooth Low Energy (BLE) beacons placed around its Hudson’s Bay and Lord & Taylor department stores in Canada and the US “to deliver digital experiences to consumers’ smartphones while they shop”. The service is now live “at select malls”, at all Lord & Taylor stores in the US […]

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