“There are a number of festivals throughout the UK, Europe and United States adopting the technology, and they’re all using entry wristbands as the intermediary,” says technology provider ID&C. “It’s convenient for fans and will only benefit their experience.” More
Following the successful trial of Mastercard’s PayPass prepaid wristbands at the UK’s Isle of Wight Festival last June, cashless music events are set to take off in 2012 — with NFC in wide use by 2013. More
• Find a list of all the companies and other organisations that have been featured in NFC World in our directory.