Meadowhall Shopping Centre in Sheffield, UK is to use iBeacon technology to gamify a shopping event, with brands providing offers, discounts, pampering freebies and prize giveaways. Participating retailers include Krispy Kreme, Hotel Chocolat, Cath Kidston and House of Fraser. More
All customers are expected to be able to use their phones to pay for everyday items within three years in “the biggest revolution in payments since plastic cards were introduced over 40 years ago.” More
Feed for stories featuring Krispy Kreme.
• Find a list of all the companies and other organisations that have been featured in NFC World in our directory.