NFC World

L’Oréal embeds NFC in UV sensing thumbnail patch

L’Oréal advances its commitment to promoting sun safety with La Roche-Posay UV Sense, the first battery-free wearable electronic UV sensor — L’Oréal — “The wearable is less than two millimeters thick, nine millimeters in diameter and designed to be worn for up to two weeks on the thumbnail… Powered by the user’s mobile phone and activated by UVA and UVB rays, UV Sense is the first wearable electronic UV sensor powered without a battery.”



Alibaba signs up brands for QR-like dotless visual codes

Dotless Visual Codes

Chinese ecommerce giant Alibaba has launched a platform for brands and product manufacturers that will enable them to place “dotless visual codes” on product packaging so that consumers can scan to check a product’s authenticity and get information, discounts and recommendations based on their preferences... More


NFC World

NFC news in brief • 18 Oct 2010

London tube map (perspective)

News in brief from the NFC world and beyond: Mass transit aims for contactless standard • O2’s location-based ads • Mobile barcode usage up 700% • RF-SIM supplier set for IPO • Proximity advertising to net $6bn in 2015 • UK leads US in coupon interest • and more… More