Nike and Rtfkt use NFC to link physical clothing with NFTs

Nike and Rtfkt hoodies with NFC to link physical clothing with NFTs

Nike and its digital fashion brand Rtfkt have launched a hoodie incorporating an NFC chip that enables purchasers to connect it to a digital version of the garment in the form of a non-fungible token (NFT) that can be ‘worn’ by digital avatars in Rtfkt’s Clone X avatar ecosystem... More





What's New in Payments

Nike registers ‘cryptokicks’ trademark

Nike’s ‘cryptokicks’ trademark application hints at its new blockchain ambitions — The Next Web — “The application, filed on April 19, outlines how the company‘s proposed digital currency could be used by an online community. The document also describes an online footwear and clothing marketplace, as well as ‘a website featuring technology that enables users to mine, earn, purchase, receive by any other means, store, and transfer blockchain-based tokens, coins, cryptocurrencies, and other crypto assets’.”


NFC World

Atlanta charity pilots NFC wristbands that let the homeless access welfare services

This tech nonprofit Is trying to help homeless people get IDs — Motherboard — “Mini City distributed 500 NFC-enabled wristbands — similar to FitBits or Nike FuelBands — to expand its services to Atlanta’s homeless. Each wearable holds an identifier number given to homeless citizens when they begin the process of obtaining a government ID. Users unlock Mini City’s app by tapping the wristband on a tablet at Salvation Army and other nonprofits like ReStart Atlanta — allowing them to book shelter beds, find nearby employment and medical resources, and check the status of their ID applications.”



NFC World

Nike unveils limited edition NFC sneakers that deliver member-only perks

Nike launches connected shoe that builds on tech from NBA jerseys — SportTechie — “NikePlus members in New York City will be able to purchase Nike’s first-ever connected sneaker, called AF1 NikeConnect QS NYC, via the Nike Snkrs app. A near field communication (NFC) chip embedded into the shoe will activate exclusive members-only opportunities when scanned with a user’s smartphone.”


NFC World

Nike to connect with basketball fans via NFC tags in NBA jerseys

Nike and NBA introduce new statement edition uniform, first on-court hooded jacket and the first NBA Connected Jersey, the future of fan apparel — Nike — “Using new NikeConnect technology, each adult-sized Nike NBA Connected Jersey will have an embedded NFC chip that will launch real-time team and player content such as pregame arrival footage, highlight packages and top players’ favorite music playlists — all on the jersey owner’s mobile device. Throughout the season, a wealth of exclusive offers and experiences will bring fans closer to the game they love.”






NFC World

Transcript: Apple VP Kevin Lynch and CEO Tim Cook show off how Apple Watch can be used beyond payments

Apple Watch with Milanese strap

As well as using the device to make payments with the new Apple Pay mobile payment service, Apple Watch wearers will be able to use their smartwatch as a boarding pass and to unlock their hotel room doors, Apple’s VP of Technology Kevin Lynch explained during the unveiling of the new device on 9 September... More