News stories featuring SA Lotteries:
July 26th, 2012
The fast growing Sydney-based start-up already counts Coca Cola, RIM, Johnson & Johnson and Unilever amongst its clients and has just implemented a major new project for Australian carrier Telstra.
November 21st, 2011
Australian NFC marketer Tapit is using the technology to promote a scratch card game for SA Lotteries. Players can enter to win A$5,000 by tapping an NFC tag or reading a QR code on smart posters on phone booths in five locations in Adelaide. The contest provides the lottery company with contact information for consumers interested in winning prizes. “This campaign highlights the benefits of yet another commercial use of NFC to build customer interaction and engagement in a simple way,” says Tapit’s Andrew Davis.
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