JetBlue to launch first-of-its-kind self-boarding program using facial recognition

JetBlue to launch first-of-its-kind self-boarding program using facial recognition — JetBlue ā€” ā€œJetBlue today announced it will collaborate with U.S. Customs and Border Protection (CBP) and SITA to test a new paperless and deviceless self-boarding process as part of ongoing trials to implement a biometric exit process in the future. Customers who opt-in can put away boarding passes and devices ā€“ a quick photo match at the gate verifies customers to board.ā€


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