News about Adweek.
February 1st, 2017
US consumers can now order a discounted Uber ride by tapping their NFC smartphone against a bag of Tostitos tortilla chips when they have had too much to drink. The bag detects the presence of alcohol on a person’s breath and shows either a green or red steering wheel to alert the consumer of whether or not they are safe to drive home.
June 25th, 2014
McDonald’s is testing a service that lets customers order their meal before they arrive at a restaurant and then collect it and pay by scanning a QR code. The pilot its taking place at 22…