Thousands of small-scale farmers across East Africa will soon be using their feature phones to buy, sell and receive payments for their goods through a mobile app and SMS service developed by Mastercard... More
Italian olive oil brands Buonamici, La Ranocchiaia, SPO and Il Cavallino are integrating NFC tags into their product lines to enable authentication and enhance consumer engagement, by delivering product information and other relevant content to customers’ smartphones... More
The Wi-Fi Alliance is extending its support for the internet of things (IoT) market with a new brand name for products incorporating low power, long range IEEE 802.11ah technology... More
US-based Internet of Things (IoT) specialist GoToTags has raised US$300,000 in funding from Mucker Capital to expand its sales and marketing operations... More
Australia’s Ferngrove Wines is to equip smart wine bottles in China with NFC tags to help authenticate individual bottles throughout the supply chain, ensuring they are packaged, shipped, stocked and purchased in their original factory-sealed state... More
Blarney Castle, a medieval stronghold and tourist attraction in Ireland, is attaching custom-developed NFC tags to its trees so that gardeners will be able to easily create and update a database of information about each individual tree while they work... More
“In some parts of the developed world, NFC can sometimes be a solution looking for a problem but we’ve got plenty of problems here in Africa and it is an ideal solution for quite a few of them,” says mobile money expert Susie Lonie. More
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