Mobile financial service providers are failing to fully realise the potential of loyalty programs to drive revenue growth, a survey by customer experience solutions provider Amdocs and consultancy firm Ovum says, while those who employ loyalty programs are “better placed” to increase usage and adoption of their mobile wallet service... More
A total of 1.09bn people will be making mobile proximity payments globally by 2019, of which 939.10m will be made through NFC, Ovum’s new m-payments forecast reveals. The total transaction value of mobile proximity payments will grow from US$4.77bn to $141.21bn over the same time period. More
Feed for stories about Eden Zoller.