Adidas includes NFC chip in official Fifa World Cup football

2018 FIFA World Cup official match ball unveiled: an exciting re-imagining — FIFA — “Telstar 18 features a brand new carcass, high technology and sustainable elements such as recycled packaging. It also includes an embedded NFC chip, which enables consumers to interact with the ball using a smartphone. The personalised and location-aware experience displays specific details of each ball and provides access to challenges which users can enter in the run-up to the Fifa World Cup.”


Rio gets 5,000 NFC tags

Five thousand NFC and QR stickers have been placed at bus stops in Rio de Janeiro to provide locals and visitors with up-to-date information on bus routes and times, as well as information on local tourist destinations and points of interest... More



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