Google promotes Android Pay with Justice League bots

Unlock your superpowers with Android Pay and Justice League — Google — “If you use Android Pay today, you’re in for a surprise. Like our beloved animations of space explorers, Halloween haunts, and Wimbledon players in the past, five of our Android bots have channelled their superpowers to become Justice League Super Heroes in celebration of the movie… You’ll have the chance to collect Batman, Wonder Woman, The Flash, Cyborg or Aquaman when you pay in stores.”




The Hunger Games catches fire with NFC

Interactive NFC DOOH panel advertising The Hunger Games Catching Fire

The DVD release of the latest instalment of The Hunger Games movie franchise is being promoted in shopping centres in Australia via digital media panels that “catch fire” when a shopper uses their mobile phone to access a game based on the movie... More



Historic cinema uses NFC tags

The Eden Theatre in La Ciotat, one of the oldest cinemas in France, has installed NFC tags to enable visitors to watch movie trailers and access a mobile website containing news, previews, special events and schedules... More







Starhub launches NFC movie tickets in Singapore

StarHub

“The mobile ticketing innovation is the world’s first NFC mobile wallet with P2P redemption of movie tickets,” says technology provider C-SAM. “This new capability reduces the time customers spend purchasing and redeeming tickets, creating a compelling and seamless customer experience for movie ticketing.” More




Mumbai movie fans tap for tix

Movie-goers at a multiplex in Mumbai, India can now book tickets, leave feedback and like the Cinemax theatre chain on Facebook after tapping smart posters or NFC enabled standees in the cinema foyer... More


NFC news in brief • 23 May 2011

Twitter

News in brief from the NFC world and beyond: Twitter and Docomo add ‘touch and follow’ • Doubletwist shares songs with NFC • Airtag offers P2P loyalty • Lifera and Taztag tie up • Lockitron opens doors with NFC • DPT unveils NFC-enabled car park pay machine • SK C&C USA rebrands as CorFire • Bayer puts antennas into decorative films • Mobey Forum expands • and much more…  More


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